We're so confident of our products that we provide no hassle product exchange.
Google adwords-display Exam Overview:
| Certification Vendor: | |
|---|---|
| Exam Name: | Google Ads Display Assessment |
| Exam Number: | adwords-display |
| Real Exam Qty: | 46–50 |
| Related Certifications: | Google Ads Search Certification Google Ads Apps Certification Google Ads Video Certification Google Ads Shopping Certification |
| Exam Price: | Free |
| Passing Score: | 80% |
| Exam Duration: | 75 minutes |
| Certificate Validity Period: | 12 months |
| Exam Format: | Multi-select, Scenario-based, Single-select, Multiple-choice |
| Available Languages: | Swedish, Thai, Norwegian, French, Indonesian, Japanese, Vietnamese, English, Turkish, Chinese (Simplified), Malay, Hindi, German, Italian, Korean, Danish, Dutch, Russian, Arabic, Spanish, Portuguese, Polish |
| Recommended Training: | Google Ads Display Certification Learning Path |
| Exam Registration: | Google Skillshop |
| Sample Questions: | Google adwords-display Sample Questions |
| Exam Way: | Online, self-paced via Skillshop, no proctoring |
| Pre Condition: | No official prerequisites; basic knowledge of Google Ads recommended |
| Official Syllabus URL: | https://skillshop.exceedlms.com/student/path/18812-google-ads-display-certification |
Google adwords-display Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Measurement and Optimization | 20% | - Key metrics and reporting - Conversion tracking - Identifying and resolving issues - Optimization techniques |
| Topic 2: Introduction to Google Display Network | 15% | - Campaign objectives and use cases - Reach and scale across platforms - Core concepts and benefits |
| Topic 3: Bidding and Budget Management | 20% | - Manual bidding options - ROI and performance goals - Automated bidding strategies - Budget allocation and pacing |
| Topic 4: Targeting and Audience Solutions | 25% | - Audience targeting methods - Remarketing and similar audiences - Contextual and placement targeting - Demographic and geographic targeting |
| Topic 5: Ad Formats and Creation | 20% | - Uploaded image and HTML5 ads - Compliance and policies - Responsive Display Ads - Ad creative best practices |
Google Display Exam Practice Test Sample Questions:
Question 1
You are a consultant to a printing company in your community. The owner of the company wants to create a video ad to use in the Google Content Network. What tool can you use to help the owner choose topics that relate to his audience for the video ad? Make the best choice.
A. YouTube search
B. Placement tool
C. Google search
D. Reservations tools
Question 2
Gary has created a display ad that is part of the Google Content Network targeting YouTube
viewers. Gary believes that his ads will have the best time of being viewed by his audience
between the hours of 8PM and 11PM. How can Gary schedule his Google Content Network ads for YouTube for this time?
A. Gary cannot schedule ads on YouTube. YouTube ads do not accept ad scheduling.
B. Gary should choose his campaign, then click the Audiences tab, Advanced Settings, and then edit the Schedule for the ad's scheduling.
C. Gary should choose his campaign, then click the Ads tab, Schedule for the ad's scheduling.
D. Gary should choose his campaign, then click the Settings tab, Advanced Settings, and then edit the Schedule for the ad's scheduling.
Question 3
Howard is a Google AdWords consultant for the HKQ Company. He is reviewing the videos the
HKQ Company has loaded to YouTube through YouTube Insights with Hal, his contact at the HKQ Company. Howard and Hal want to review the videos performance to create a strategy to refine the videos for better performance. YouTube Insight offers several different reporting features for a YouTube account. Which one of the following is NOT one of the reporting features that YouTube Insight offers for review?
A. Referrers
B. Views
C. Discovery
D. Community
Question 4
You created a display ad to promote your brand. You want to measure the impact of your display ads. Which of the following actions can you perform to accomplish the task?
Each correct answer represents a complete solution. Choose all that apply.
A. Compare costs to leads
B. Track Website traffic trends
C. Use conversion tracking
D. Lookat mouseover and interaction rate
Question 5
Examine the image below: What tool is being used in the image?
A. Dynamic Logic
B. Google Analytics
C. YouTube Insight
D. Google AdWords Reporting
Solutions:
| Question 1 Answer: B | Question 2 Answer: D | Question 3 Answer: A | Question 4 Answer: B,C,D | Question 5 Answer: C |
By Adela
